3 articles with this tag
Grand Seiko just built a mechanical watch that drifts only 20 seconds a year, the latest shot in a quiet arms race over accuracy. A working dealer's read on how the chronometer ladder actually works, from COSC and Rolex's -2/+2 to Omega's Master Chronometer and Spring Drive, why for a watch you actually wear the differences are mostly bragging rights, and where the real value still sits.
There is no such thing as a brand that holds value, only references that do and references that do not, often sitting inches apart in the same catalog. A working dealer's 2026 value map: the one to buy and the one to avoid across Rolex, Omega, Tudor, Patek Philippe, Audemars Piguet, and Breitling, with the public retention data behind each call.
Most luxury goods lose value the moment you buy them. A small number of watches do the opposite. Here's the data on which references hold — and which ones appreciate — on the pre-owned market, plus why buying pre-owned is often the smarter entry point.