Rolex Day-Date 40 Everose Gold — Sundust Diamond-Set Dial, Fluted Bezel | Ref. 228235

Reference 228235 is among the most warmly appointed configurations in the current Day-Date 40 range: an 18 ct Everose gold case and President bracelet paired with a fluted bezel and a sundust dial set with brilliant-cut diamond hour markers. Everose gold — Rolex's proprietary rose gold alloy formulated with platinum to resist fading — lends the watch a colour depth that interacts beautifully with the sundust dial's warm, earth-toned ground. The Day-Date 40 was introduced in 2015 to complement the existing 36 mm Day-Date, offering greater wrist presence while retaining the model's presidential status.

Calibre 3255, Rolex's current top-grade manufacture movement, powers the 228235. It incorporates 14 patents, a Chronergy escapement offering 15 percent improved energy efficiency over the lever escapement, a blue Parachrom hairspring, and a 70-hour power reserve — all housed in a movement that Rolex rates to COSC-exceeding precision standards. The day disc and date aperture — the Day-Date's defining complication — are executed with Rolex's characteristic clarity of typography and vibrant colour.

The Day-Date has carried the informal title of 'the President's watch' since the 1950s, and the 40 mm Everose variant with a diamond-set sundust dial represents this heritage at its most contemporary. Production year 2024 confirms this as a current-reference example, commanding full retail standing. Complete box and papers further solidify its position as a blue-chip acquisition for collectors prioritising both horological pedigree and investment-grade condition.