Rolex Datejust 31 Yellow Rolesor — Champagne Floral Motif Dial | Ref. 178243

Reference 178243 belongs to the previous generation of the Datejust 31, produced before the transition to the 278xxx reference family. The Yellow Rolesor configuration — Oystersteel and 18ct yellow gold — with a champagne dial featuring a floral motif pattern showcases a decorative sensibility that is quintessentially Rolex: restrained enough to remain elegant, detailed enough to reward close attention. Floral motif dials occupy a distinct niche within the Datejust family, offering surface texture and visual interest beyond the standard sunray or solid finishes.

Calibre 2235 — the predecessor to the current 2236 — drives this reference. While lacking the silicon Syloxi hairspring of its successor, the 2235 is a well-proven, COSC-certified manufacture movement with a solid 48-hour power reserve and a track record of reliability across decades of production. The 31mm Oyster case provides 100 metres of water resistance, and the fluted yellow gold bezel paired with a Jubilee or Oyster bracelet in Rolesor gives the watch its characteristic two-tone warmth.

As a previous-generation reference, the 178243 appeals to collectors who appreciate the continuity of the Datejust design language while accessing a proven configuration at a secondary market price that typically sits below current-production equivalents. The floral motif dial, uncommon relative to plain dial variants, adds collectability. This is a watch for the buyer who wants genuine Rolex craftsmanship, decorative character, and the reassurance of a mature, well-understood reference.