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Rolex Datejust 31 White Rolesor — Pink Index Dial | Ref. 278274

Rolex

Rolex Datejust 31 White Rolesor — Pink Index Dial | Ref. 278274

Reference: 278274

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About This Watch

Delicate in colour but uncompromising in engineering, the Datejust 31 ref. 278274 in White Rolesor with a pink index dial is among the most gracefully conceived expressions in Rolex's ladies' collection. The pink dial — a soft, consistent rose ground applied at Rolex's dial manufactory in Chêne-Bourg — provides a gentle chromatic counterpoint to the cool silver-white tones of the Oystersteel case and white gold fluted bezel, a pairing that achieves femininity without sentimentality. Applied hour indices in white gold, mirror-polished to a sharp brilliance, mark the hours with quiet authority.

The fluted bezel in 18 ct white gold performs both an aesthetic and a structural function, its machined ridges adding torsional rigidity to the bezel ring while delivering the instantly recognisable Rolex visual signature. The Oyster bracelet — three broad links in alternating polished white gold and brushed Oystersteel — offers a more architectural aesthetic than the Jubilee alternative, lending ref. 278274 a sportier, more contemporary character that broadens its contextual range.

Inside the 31 mm case, Calibre 2236 operates with the precision and longevity that Rolex's manufacture standards demand. The movement's Syloxi hairspring — a proprietary silicon component produced in-house by Rolex — is non-magnetic, self-lubricating, and manufactured to tolerances that conventional metallurgy cannot match. A 55-hour power reserve and Superlative Chronometer certification to +/-2 seconds daily accuracy ensure that the watch's external refinement is matched by its internal rigour. Reference 278274 is a timepiece that rewards the discerning wearer who looks beyond appearances to the mechanical commitment within.

Specifications

BrandRolex
SeriesDatejust
Model Number278274
Case Size31 mm
Dial ColorWhite Rolesor Fluted Bezel Pink Index