
Rolex
Rolex Datejust Everose Gold — Diamond Bezel Diamond Paved Butterfly | Ref. 278285RBR
Reference: 278285RBR (2)
Interested in this timepiece?
Contact us for pricing, availability, and to arrange purchase of this Rolex Datejust.
About This Watch
Among the most theatrically jewelled expressions in Rolex's Datejust 31 canon, Reference 278285RBR occupies a rarified space where haute horlogerie meets decorative artistry. Crafted in 18 ct Everose gold — Rolex's proprietary rose gold alloy whose copper-enriched formula resists fading over decades — the case presents the warmth and depth of tone that distinguishes it categorically from standard rose gold. The bezel is set with a continuous circuit of brilliant-cut diamonds, each individually claw-set to maximise light return, framing a dial that elevates the piece to the level of jewelled object.
The centrepiece is the paved butterfly dial, a painstaking micro-setting achievement in which rows of pavé diamonds are arranged across the entire dial surface in the graceful silhouette of a butterfly, leaving virtually no background exposed. Such craftsmanship is executed by Rolex's in-house gem-setting atelier, where each stone is oriented and calibrated for optimal brilliance under varied lighting conditions. The result is a dial that operates as wearable sculpture — scintillating in daylight, arresting under artificial illumination.
Powering this 31 mm masterpiece is the Calibre 2236, Rolex's self-winding movement engineered specifically for the mid-sized Datejust. The calibre features a Syloxi hairspring — a silicon innovation that delivers superior resistance to magnetic fields and temperature variation — coupled with a Paraflex shock absorber system for enhanced durability. Certified as a Superlative Chronometer, it maintains precision to ±2 seconds per day. The Oyster bracelet in matching Everose gold provides a secure, integrated aesthetic that completes an ensemble of exceptional coherence and craftsmanship.
Specifications
More Rolex Watches

Rolex Daytona Yellow Gold — Golden Index Dial | Ref. 126508
View Details
Rolex Daytona White Gold — Black Cerachrom Bezel, Steel & Black Index Dial
View Details
Rolex Daytona Yellow Rolesor — Black & Golden Diamond Dial | Ref. 126503
View Details
Rolex Daytona White Gold — Steel And Black Index Dial | Ref. 126509
View Details
Rolex Daytona Yellow Gold — Black Cerachrom Bezel Golden Index Dial
View Details