5 articles with this tag
The discontinued Pepsi is the GMT everyone wants and the one most buyers should skip in 2026. It is the same watch as the Batman underneath, at a premium of several thousand dollars more. A working dealer's read on the GMT-Master II family and which steel bezel actually makes sense now.
The complete 2026 Rolex GMT-Master II buying guide. Every modern reference decoded with retail and secondary market pricing: the Batman/Batgirl 126710BLNR, Bruce Wayne 126710GRNR, LHD Sprite 126720VTNR, the discontinued Pepsi 126710BLRO and white gold 116719BLRO, the entire 116710 ceramic generation, plus vintage 16710, 16700, and the 16760 Fat Lady.
Most Watches and Wonders coverage stops at the press release. The harder question is what the pre-owned market actually did in the 30 days after the show. A working dealer's read on three specific moves Rolex sport references made after April 14, 2026: the Pepsi GMT surge, the Cookie Monster surprise, and the Yacht-Master II 116680 redesign compression anomaly. Plus the smart counter-positioning play in current production references.
If you were on the authorized dealer waitlist for a Pepsi GMT-Master II, your retail path is closed. Here is an honest dealer's breakdown of your three real options now: buy a Pepsi pre-owned, pivot to a different GMT configuration, or wait out the uncertain Coke timeline.
At Watches & Wonders 2026, Rolex quietly discontinued the GMT-Master II Pepsi in both steel (126710BLRO) and white gold (126719BLRO). No Coke replacement arrived. Here is what changed, what the secondary market did within hours, and what it means if you own one or want one.